Content Marketing

Not all writing habits are good. This post outlines nine writing habits you need to unlearn to improve your online content.

Active voice is more direct, engaging, and persuasive. Are you writing in active voice? This post helps you know If you are.

You want to know why content marketing is important? Pay attention just one day to how it influences your purchase behaviors.

All good writing deserves amazing editing. This post provides essential editing tips to help you improve your process.

Everyone loves a good story. Understanding the importance of storytelling will help you attract and keep readers.

Writing about something you care about as much as your brand is difficult. But writing a winning about page helps your business thrive.

Each of the stages of the marketing funnel requires a different type of information. This post explains what to write in each stage.

A marketing funnel is a visual representation of the trek your clients take from being interested in your company to supporting your company.

Learn how the inverted pyramid for content writing borrows from journalism’s historic structure to make your writing simple and engaging.