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The new look of Content Journey

Content Journey

Content Marketing

Best Practices for Creating Content
Content Marketing

Best Practices for Creating Content

ByRebekah Selid March 23, 2023March 23, 2023
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Want to create content that works? This post outlines best practices for creating content to take your content marketing to the next level.

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Writing Content for the Stages of the Marketing Funnel
Content Marketing

Writing Content for the Stages of the Marketing Funnel

ByMarisa Mohi March 21, 2023
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Each of the stages of the marketing funnel requires a different type of information. This post explains what to write in each stage.

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Using Content Marketing to Increase Brand Awareness
Content Marketing

Using Content Marketing to Increase Brand Awareness

ByRebekah Selid March 14, 2023March 14, 2023
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Customers can’t buy from you if they don’t know your business exists. Content marketing can help you increase brand awareness and grow your customer base. But there are some things…

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The Importance of Storytelling Marketing
Content Marketing

The Importance of Storytelling Marketing

ByNicole Waltman February 28, 2023
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Everyone loves a good story. Understanding the importance of storytelling will help you attract and keep readers.

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Why You Should Outsource Content Writing 
Content Marketing

Why You Should Outsource Content Writing 

ByLindsey Miller February 9, 2023
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Are you spending eight to 10 hours a week writing content for your blog or website? Chances are you aren’t, and we understand why. You have a business to run….

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Why Use SMS Marketing and How to Make It Work
Content Marketing

Why Use SMS Marketing and How to Make It Work

ByMarisa Mohi February 2, 2023
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You consistently create content for your company’s website. You are hip to all the viral TikTok trends. You can make a product flatlay for Instagram like nobody’s business. And your…

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Content Mix Matters and Other Takeaways from Our First Research Study
Content Marketing

Content Mix Matters and Other Takeaways from Our First Research Study

ByKenna Griffin January 31, 2023
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Research tells you something, even if the results aren’t generalizable and especially when they aren’t what you expected.  It’s the lesson we’re taking away from Content Journey’s first original research…

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13 Content Marketing Trends for 2023
Content Marketing

13 Content Marketing Trends for 2023

ByRichard Enake January 24, 2023
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Planning your content marketing for the new year? Here are nine content marketing trends to consider in 2022.

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Planning a Year of Social Content
Content Marketing

Planning a Year of Social Content

ByEmilee Little January 17, 2023
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I get excited to start a new planner each year. The blank pages are inspiring as I think about the possibilities for the days ahead, the things I want to…

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How to Build a Social Media Presence
Content Marketing

How to Build a Social Media Presence

ByNicole Waltman January 12, 2023
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Let’s talk about social media and why your business needs it. And yes, your business needs it! Having a social media presence is like owning a car. Not everyone has…

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