Dr. Kenna Griffin writing content at Content Journey

Ogilvy on Meta Descriptions

I know that David Ogilvy, the father of advertising, wasn’t around to talk about meta descriptions. But since I commonly refer to content summaries as “ad copy for your blog posts,” it’s worthwhile to consider how Ogilvy’s sound advice on advertising copy applies to writing meta descriptions. It turns out Ogilvy knew quite a lot …

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Webinar Write Like a Pro with Dr. Kenna Griffin

Webinar: Write like a Pro — Tips from Veteran Journalist Dr. Kenna Griffin

Watch the replay of this free webinar sponsored by Content Journey and Digital Marketing Kitchen, as we learn from Dr. Kenna Griffin. About the Event Writing is one of the few things that you can simultaneously love and hate. It feels good to have written, but it can be dang difficult to get those words …

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Phil Jackson quote: "The strength of the team is each individual member. The strength of each member is the team."

Meet Our Content Director: Kenna Griffin

Did you think we were done with the announcements after last week?  Think again! We are so excited to introduce you all to Kenna Griffin, our director of content.  Kenna has been a writer, editor, and educator for more than two decades, and she has a Ph.D in journalism from the University of Oklahoma. She …

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Introducing Lindsay deLaneuville

If you have been following all the happenings over at Content Journey, you have noticed that we are growing…rapidly. It is safe to say that word has gotten out that our clients are reaping all the rewards we offer. It is because of our customer growth that our team needed to grow. Lindsay deLaneuville (aka …

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Make Your Lead Magnet Simple

Yesterday I was talking to a group of business friends and I had an epiphany. Lead magnets, above all else should be simple. But let me start from the beginning. Recently, Content Journey joined the EO Accelerator in Oklahoma City. Yesterday was a learning event on digital marketing. After our presenter was done a few …

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What You Need to Know About the New Facebook Page Design

Out with the old and in with the new—at least for Facebook page design. This social networking mogul has over 2.5 billion active users and continuously improves their user’s experience. Typically, a better user experience starts with the design, layout, and features.  In case you are late to the game, pages and profiles function differently.  …

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De-Stressing in 10 Minutes or Less

You wake up for your day and look at your calendar. You already feel behind on work that should have been completed yesterday, overwhelmed by the amount of virtual meetings, not to mention the house is a mess, laundry isn’t done, kids need to be in virtual school and a mile-long list of things that …

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hiring writers

Your Website Should Be Your Best Salesperson

Your website should function as your best salesperson by providing all the answers to your prospects questions. Look at it this way – where else can customers learn about your business 24/7/365? Your website never sleeps and is available worldwide. If you know exactly what pains your services or products solve, then all of that …

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setting digital marketing goals

5 Essential Digital Marketing Goals

Setting digital marketing goals is essential to the sustainability of any business with an online presence. Without a detailed plan, you might as well be looking for a needle in a haystack in the dark. As a business owner, you need to keep in mind that a poorly set digital marketing goal is just as …

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